The secret to a great night's sleep

Olympic athlete visits Silentnight HQ

In honour of all the hard work carried out by our amazing Silentnight employees, Olympic athlete, Jo Pavey, rewarded workers this week as she paid a visit to the Silentnight Headquarters, based in Barnoldswick. 

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Following a successful initial launch of the Achievements marketing campaign, it seemed only right to bring the inspiring celebration of success to the home of Silentnight Group in Lancashire. The campaign, which is all about recognising what can be achieved after a great night's sleep, saw Jo inspiring workers by talking to them about her experiences, whilst taking a tour of the factory and presenting employees with awards for their achievements.


The achievements awards are part of a new nomination scheme where staff put forward team members who have achieved great things in or out of work. Both Jo and the senior team at Silentnight were extremely impressed and inspired to know such outstanding achievements were taking place, from the Three Peaks Challenge to being a volunteer blood biker, all the nominations were very strong.


Our sleep expert, Dr Nerina Ramlakhan, also joined us on the day, talking to staff about how to sleep better and inviting employees to attend one-to-one sleep clinics. As a physiologist, sleep therapist, author and consultant for more than 20 years, Nerina has brought a wealth of sleep expertise to the campaign.


Jo's experiences were also well received by staff, with many applauding her for being the oldest woman ever to claim gold at a European Championships, at the age of 41 and just 11 months after giving birth to her second child.


The Olympic athlete said: "I've really enjoyed meeting the team here at Silentnight. Getting to know the employees and seeing how hard they work has been really inspiring - I had no idea of the technical ability and effort that goes into making a bed! It is very clear that employees play an essential role in ensuring Silentnight continues to thrive as a successful UK manufacturing business. It has been an honour to come here and reward them for their achievements."


Nick Booth, Marketing Director at Silentnight, said: "Jo Pavey was the obvious choice for the ambassador of our Achievements campaign. It has been fantastic to welcome her to Barnoldswick and show her what we achieve here, and for her to help us reward our team's success internally.


"Jo and Nerina are both very inspiring, I hope between the two we have managed to show our employees how valued they are whilst celebrating their hard work and commitment both in and out of the business. I would like to thank them both for allowing us to launch the campaign internally, at the home of everything we do."


To see images of both Jo and Dr Nerina on the day, head over to our Facebook page.

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