A mattress fit for a king at $44k
16/06/2010
What is the price of a good night''s sleep? One manufacturer in the US has outdone itself by planning to release a $44,000 (£30,000) mattress later this year.
With its sports car price tag, ES Kluft''s Sublime mattress is the most expensive mattress ever produced in the US and will be made to order.
Composed of cashmere, silk, exotic wools, horsehair and organic cotton, the Sublime looks set to be a mattress fit for a king - as long as they can foot the bill.
"A growing number of affluent customers would prefer to buy sleep products in America made by American craftsmen," commented Earl Kluft, chief executive of ES Kluft.
"As the luxury market begins to come back, an increasing number of consumers are willing to pay more for a better sleep experience."
Producers of entirely hand-made mattresses, the hand-stitched border on an ES Kluft product alone takes more than eight hours to complete.
Posted by Michael Ewing.
